by Melissa Hansen | Aug 13, 2024 | Featured
In an interview that took place on the Crushing Club Marketing Podcast with Ed Heil of StoryTeller, I had the opportunity to discuss the membership director’s role in private clubs. In the past, the role was primarily administrative, with duties focused on...
by Melissa Hansen | Jun 13, 2024 | Featured
Running a successful club is all about fostering a thriving community. But between answering online inquiries, touring prospects and onboarding new members, keeping track of everything (and everyone) can feel like juggling flaming chainsaws. That’s where a...
by Melissa Hansen | May 31, 2024 | Featured
Social media can be a powerful tool for 501(c)(7) clubs to connect with members, promote the club’s offerings, and foster a sense of community. However, it’s important to remember that social media use must comply with IRS regulations to protect the...
by Melissa Hansen | Feb 13, 2024 | Featured
In the dynamic world of private clubs, those who serve in the roles of membership, marketing, sales, and communication play a vital role in shaping the club’s success. To stand out and become the Most Valuable Player (MVP), professionals in these roles need a...
by Melissa Hansen | Feb 13, 2024 | Featured
By Olivia Schuster | October 23, 2023 “In the era of digital dominance, private clubs across the globe are grappling with the nuances of creating an online presence. In a recent webinar, Melissa Hansen, Director of Membership & Marketing at The Club at Olde...
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